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TBWA establishes a global design studio
The global network has pulled its design offerings into a centralized group as it leans into design as a differentiator.
CMOs at top brands have shorter tenures — but ...
The latest CMO tenure study from Spencer Stuart, examining the backgrounds and tenures of CMOs, now includes data from Fortune 500 companies.
Advertising analysis shows Twitter is cashing in on ...
A new report from the Center for Countering Digital Hate shows an uptick in Twitter’s ad revenue is directly linked to user accounts spreading dangerous anti-LGBTQ+ rhetoric.
The We ❤️ NYC campaign which didn't get much love
Brand creatives and New Yorkers alike wonder who truly owns a mark that’s become emblematic of the city itself.
Pepsi revives Derek Zoolander as its new spokesmodel
Ben Stiller reprises his role as Zoolander in a continuation of Pepsi’s "Great Acting or Great Taste” campaign, which debuted at Super Bowl LVII.
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