Shawn Lim
Oct 14, 2022

CMOs want new agency model where creativity is not siloed

According to a new Dentsu report, CMOs are tired of artificial siloes and want agencies to 'start leading and stop lagging'. But do agencies agree?

Clockwise from top left: Shufen Goh, Vishnu Mohan, Michel de Rijk, Tim Lindley and Michael Patent

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